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	<title>Ministry Marketing Solutions &#124; Pam Perry - PR Coach &#187; Writing and Editing</title>
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		<title>Book Marketing Simplified &amp; PR Kit in a BOX</title>
		<link>http://www.ministrymarketingsolutions.com/blog/book-marketing-simplified-pr-kit-in-a-box/</link>
		<comments>http://www.ministrymarketingsolutions.com/blog/book-marketing-simplified-pr-kit-in-a-box/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 07:31:01 +0000</pubDate>
		<dc:creator>Pam Perry</dc:creator>
				<category><![CDATA[Book Marketing Plans]]></category>
		<category><![CDATA[Platform Building]]></category>
		<category><![CDATA[Publishing Tips]]></category>
		<category><![CDATA[Writing and Editing]]></category>

		<guid isPermaLink="false">http://www.ministrymarketingsolutions.com/blog/?p=195</guid>
		<description><![CDATA[Decide What Media You'll Target

You don't have to use all media in your marketing plan. Choose what you're most comfortable with and what would bring you superior results. Perhaps you prefer print (newspapers and magazines) to radio and television. Or maybe you'll limit your choices to radio and the internet because that's where you're most likely to find the types who will read your book. Is direct mail your cup of tea? Making this choice will help you focus. It will also save you money: pursuing everything can get really expensive.
]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: Arial; font-size: x-small;"><span style="font-family: Arial; font-size: 10pt;"><span class="bold"><strong><span style="font-weight: bold;"><a href="http://www.e-junkie.com/pamperry"><img class="size-thumbnail wp-image-194 alignleft" title="boxfinalbutton" src="http://www.ministrymarketingsolutions.com/blog/wp-content/uploads/2009/11/boxfinalbutton-150x119.jpg" alt="boxfinalbutton" width="150" height="119" /></a></span></strong></span><em>Guest blogger, my friend, Sophfronia Scott</em></span></span></p>
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<p><!--[endif]--><span class="style11"><span style="font-size: 12pt; font-family: Arial;">Lately I&#8217;ve been attracting questions from first time authors on how to get their books &#8220;out there&#8221;. In other words, now that your book is done, how do you tell as many people as possible about it? Book marketing! Since my conversations with these writers were brief I kept the tips as simple as possible, but then it occurred to me: this was exactly how I was planning the marketing of my newest book. I&#8217;m purposely keeping it simple so I don&#8217;t get overwhelmed. And overwhelm is common. After all, according to </span></span><span class="bold"><strong><span style="font-size: 12pt; font-family: Arial;">John Kremer</span></strong></span><span class="style11"><span style="font-size: 12pt; font-family: Arial;"> there are 1,001 ways to market your book. You can&#8217;t possibly do them all! So here&#8217;s the easy way to look at book marketing. Make good choices and you&#8217;ll find just the audience you&#8217;re looking for.</span></span></p>
<p><span class="bold"><strong>Decide What Media You&#8217;ll Target</strong></span></p>
<p><span class="style11">You don&#8217;t have to use all media in your marketing plan. Choose what you&#8217;re most comfortable with and what would bring you superior results. Perhaps you prefer print (newspapers and magazines) to radio and television. Or maybe you&#8217;ll limit your choices to radio and the internet because that&#8217;s where you&#8217;re most likely to find the types who will read your book. Is direct mail your cup of tea? Making this choice will help you focus. It will also save you money: pursuing everything can get really expensive. </span></p>
<p><span class="bold"><strong>Set Specific Goals for Each Target</strong></span></p>
<p><span class="style11">Some writers will try for a mention of their book and feel triumphant if they get one review or one interview. That&#8217;s great, but a real marketing strategy will help you to secure more than one review or more than one interview. But it won&#8217;t happen unless you set goals and shoot for them. Let&#8217;s say you choose the internet, magazines and radio as your desired media. Your goals could be:</span><br />
<span class="style11">&#8211;Internet: Get enough partners to do an email blast to 2 million people.</span><br />
<span class="style11">&#8211;Magazines: Get mentions and/or reviews of your book in 4 magazines read by your target audience.</span><br />
<span class="style11">&#8211;Radio: Do 4-6 radio interviews a month.</span></p>
<p><span class="bold"><strong>Write Down Action Steps</strong></span></p>
<p><span class="style11">Now that you have these goals, what exactly do you have to do to achieve them? For your internet goal, your tasks may include seeking out like-minded partners who have lists of their own to send an email on your behalf. For your magazine goal, you&#8217;ll probably send out regular press releases and story ideas to the editors of the magazines. Likewise for your radio goal. Once you see the steps written down, it&#8217;s that much easier to put them in a calendar and schedule time to get them done.</span></p>
<p><span class="bold"><strong>Take Action Daily</strong></span></p>
<p><span class="style11">Make sure you do something everyday to forward your goals. That&#8217;s exactly what </span><span class="bold"><strong>Jack Canfield</strong></span><span class="style11"> and </span><span class="bold"><strong>Mark Victor Hansen</strong></span><span class="style11"> did to make </span><span class="italic"><em>Chicken Soup for the Soul</em></span><span class="style11"> a success. They called it &#8220;The Rule of Five&#8221; and they made sure they did five things from their action plan every single day. It paid off for them big time. You can do the same. Remember to go back to your plan and read it again if you get distracted or become overwhelmed. Your plan will remind you of what you want to achieve and what choices will help you to do so. It&#8217;s like they say about eating an elephant&#8211;you can do it. It just takes a while and you have to take small bites!</span></p>
<p><span style="font-size: 10pt; font-family: Arial;"><br />
<span class="style11">Sophfronia Scott</span></span><span class="style11"> is Executive Editor of the Done For You Writing &amp; Publishing Company. Learn what a difference being a published author can make for your business. Get your FREE audio CD, </span><span class="bold"><strong>&#8220;How to Succeed in Business By Becoming a Bestselling Author&#8221;</strong></span><span class="style11"> and your FREE online writing and book publishing tips at <a title="http://www.doneforyouwriting.com/" href="http://www.doneforyouwriting.com/">www.DoneForYouWriting.com</a></span><span class="style11"><span style="font-size: 12pt; font-family: Arial;">.</span></span></p>
<p style="text-align: center;"><strong><a href="http://www.e-junkie.com/pamperry">PR Kit in a box: http://www.e-junkie.com/pamperry</a></strong></p>
<p><span class="style11"><span style="font-size: 12pt; font-family: Arial;"><br />
</span></span></p>
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		<title></title>
		<link>http://www.ministrymarketingsolutions.com/blog/163/</link>
		<comments>http://www.ministrymarketingsolutions.com/blog/163/#comments</comments>
		<pubDate>Wed, 02 Sep 2009 05:57:59 +0000</pubDate>
		<dc:creator>Pam Perry</dc:creator>
				<category><![CDATA[Networking for Authors]]></category>
		<category><![CDATA[Non Traditional Marketing ideas]]></category>
		<category><![CDATA[Publishing Tips]]></category>
		<category><![CDATA[Social Media Marketing for Authors]]></category>
		<category><![CDATA[Writing and Editing]]></category>

		<guid isPermaLink="false">http://www.ministrymarketingsolutions.com/blog/?p=163</guid>
		<description><![CDATA[[http://tinyurl.com/sowahm] Home-based businesses are estimated to be a $427 billion-a-year industry. In recent studies it was found that as many as 105 million people in North America alone were working at home. Considering this information, it is obvious that home-based businesses can be successful and authors Jill Hart and Diana Ennen will help you succeed with your own.]]></description>
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<p align="left"><a title="http://tinyurl.com/sowahm" href="http://tinyurl.com/sowahm"><img title="http://tinyurl.com/sowahm" src="http://www.cwahm.com/pics2009/sowahm-cover-green-small.jpg" align="left" border="0" width="100" height="153"></a><b>Home-based businesses are estimated to be a $427<br />
billion-a-year industry. In recent studies it was found that as many as 105<br />
million people in North America alone were working at home. Considering this<br />
information, it is obvious that home-based businesses can be successful and<br />
authors Jill Hart and Diana Ennen will help you succeed with your own.</b></p>
<p align="left"><strong><em><a title="http://tinyurl.com/sowahm" href="http://tinyurl.com/sowahm">So You Want to Be a Work-at-Home<br />
Mom</a></em></strong> details all the basics of starting a business in a<br />
spiritual, motivational, and comprehensive manner. From deciding what type of<br />
business to start to keeping your family and faith first, this helpful tool<br />
details every aspect of establishing a business. With proven success tips<br />
utilized by the authors and others who own work-at-home businesses, this<br />
inspiration approach will provide you with the resources you need to start your<br />
own home-based business.</p>
<p align="left"><em><strong>So You Want to Be a Work-at-Home<br />
Mom</strong></em><strong> includes:</strong><br />* Detailed information on types<br />
of businesses to start<br />* Ideas and assistance for setting up, operating, and<br />
marketing your business<br />* Definitions and descriptions of work-at-home<br />
terminology and processes<br />* Help for developing your Website<br />*<br />
Explanations of the business nuts and bolts, including bookkeeping, taxes, and<br />
more</p>
<p align="left"><strong><em>About the Authors</em></strong><br /><a title="http://soyouwanttobeawahm.com/" href="http://soyouwanttobeawahm.com/"><img title="http://soyouwanttobeawahm.com/" src="http://jillhart.com/wordpress/wp-content/uploads/2009/01/jill2009-small.jpg" align="left" border="0" width="60" height="73"></a>JILL HART is the founder of Christian Work at Home Moms,<br />
CWAHM.com. Jill is a co-author of <em>So You Want To Be a Work-at-Home Mom</em>.<br />
Jill has published many articles and is a contributing author in Laundry Tales,<br />
The Business Mom Guide Book, I ll Be Home for Christmas, and Faith Deployed. She<br />
holds a bachelor s degree in human development and family studies. Learn more<br />
about working from home at <a title="http://www.cwahm.com/work-at-home/" href="http://www.cwahm.com/work-at-home/">http://www.cwahm.com/work-at-home/</a><br />
.</p>
<p align="left"><a title="http://soyouwanttobeawahm.com/" href="http://soyouwanttobeawahm.com/"><img title="http://soyouwanttobeawahm.com/" src="http://soyouwanttobeawahm.com/wp-content/uploads/2009/07/dee-professional-_125x125.gif" align="left" border="0" width="67" height="67"></a>DIANA ENNEN has been a leader and mentor in the<br />
work-at-home industry since starting her business, <a title="http://virtualwordpublishing.com/" href="http://virtualwordpublishing.com/">Virtual Word Publishing</a>, in 1985.<br />
She is the author of many books, including <em>Virtual Assistant the Series;<br />
Become a Highly Successful, Sought After VA </em>and <em>Words from Home: Start,<br />
Run, and Profit from a Home-Based Word Processing Business</em>. She resides in<br />
Margate, Florida, with her husband and their three children.</p>
<p>&nbsp;</p>
<p align="center"><strong>Below is an interview with the authors of <em>So You<br />
Want To Be a Work-at-Home Mom</em> – Jill &amp; Diana. </strong></p>
<p align="left"><a title="http://tinyurl.com/sowahm" href="http://tinyurl.com/sowahm"><img title="http://tinyurl.com/sowahm" src="http://www.cwahm.com/pics2009/sowahm-cover-green-small.jpg" align="left" border="0" width="100" height="153"></a>If you have questions they are happy to answer your<br />
questions anytime. Leave a comment below or email Jill@cwahm.com or<br />
Diana@virtualwordpublishing.com </p>
<p align="left"><strong>How long have you been working at home? </strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> &#8211; I&#8217;ve been<br />
working at home since 2000. I had to go back to work full-time for a brief<br />
period in 2003 when my husband got out of the Air Force. At that point I got<br />
even more serious about making my business work and I&#8217;ve been home full-time<br />
since then. </p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong> – I’ve<br />
been working at home since 1985, when my son was born. He’s now graduated<br />
college and already working towards his own career. I absolutely love it. I<br />
can’t imagine doing anything else. </p>
<p align="left">&nbsp;</p>
<p align="left"><strong>What types of businesses do you operate? </strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> – I run<br />
Christian Work at Home Moms, <a title="http://cwahm.com/" href="http://cwahm.com/">CWAHM.com</a>, a website full of free resources, job<br />
listings and information about home businesses. I also write articles and books<br />
(yes, more books to come!) and am a blogger for sites like Time/Warner&#8217;s<br />
Christian Momlogic.com and a member of the Guideposts blogger team </p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong>– I’m the<br />
President of <a title="http://virtualwordpublishing.com/" href="http://virtualwordpublishing.com/">Virtual Word Publishing</a>. I’m a<br />
virtual assistant and specialize in marketing &amp; publicity. I’ve also written<br />
numerous books on how to start a VA business and offer PR and VA Coaching. </p>
<p align="left">&nbsp;</p>
<p align="left"><strong>Tell us about your book? How do you think it can benefit<br />
those who want to start a business?</strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> &#8211; The book<br />
has been such a &#8220;God thing.&#8221; He orchestrated the entire sequence of events &#8211;<br />
from putting Diana and I together as co-authors to bringing us to the right<br />
publisher. The book is a hands-on practical guide for anyone who wants to build<br />
a business from home. We cover topics ranging from how to select the right type<br />
of business for you, to how to get started, to how to market and grow your<br />
business.</p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong> &#8211; I think<br />
one of the best features of our book is that it’s not only informative, but<br />
motivational as well. You’ll feel like friends are helping you on your journey<br />
to success. Also, we discuss numerous types of businesses to start and provide<br />
proven methods to achieve success. We also often hear how starting a business<br />
can be so overwhelming. That’s why we pay special attention to all the how tos.<br />
We feel very confident our book will help, not only those starting a business,<br />
but those already in business wanting to expand it. </p>
<p align="left">&nbsp;</p>
<p align="left"><strong>What types of businesses are featured in your book?<br />
</strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> &#8211; We have<br />
such a great range of contributors &#8211; everything from direct sales companies like<br />
Southern Living at Home and Avon to unique product-driven businesses like BSM<br />
Media and GrillCharms. These woman are amazing and give readers a great insight<br />
into how they&#8217;ve grown their businesses in very different ways.</p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong> &#8211; We cover<br />
everything from direct sales companies to specialized areas such as medical<br />
transcription and virtual assisting. Also, Jill shares detailed information on<br />
starting a community based membership site. We think you’ll get a lot of helpful<br />
tips too from such work-at-home powerhouses as Maria Bailey and Lesley Spencer<br />
Pyle. </p>
<p align="left">&nbsp;</p>
<p align="left"><strong>Do you have any tips for success for Christian<br />
entrepreneurs that you’d like to share?</strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> &#8211; I think my<br />
favorite tip &#8211; shared with me by one of our contributors, Tammy Degenhart,<br />
almost ten years ago is that working together benefits everyone. She told me,<br />
&#8220;Jill, what you give to others God brings back tenfold&#8221; and I&#8217;ve seen that hold<br />
true time and time again. It may not be in financial gains and it may not look<br />
like what we expected but God is so faithful in that when we work together there<br />
is no competition &#8211; it&#8217;s a win-win situation. </p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong> &#8211; Do what<br />
you believe in and use your own skills and prior experience to find the business<br />
that’s just right for you. Research/Research/Research. The more you research,<br />
the better your business. Continue to market and be out there. So many once they<br />
find a few clients stop marketing. You need to get out there continually. You<br />
then become the go to person when someone needs services or products that you<br />
offer. </p>
<p align="left">&nbsp;</p>
<p align="left"><strong>What are some of the challenges that you see with those<br />
starting or operating a business?</strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> – In my<br />
experience, I&#8217;ve talked with many women who get frustrated because success<br />
doesn&#8217;t come easily or quickly. Working from home may sound easy, but in reality<br />
it can actually be just as hard as working outside the home. There are many<br />
unique challenges, especially when working at home while raising children. If<br />
women don&#8217;t prepare themselves, they can become discouraged and<br />
disheartened.</p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong>– One of<br />
the major challenges I see is losing belief in yourself that you can do it.<br />
That’s why I think a faith-based book will be so beneficial. Even when times get<br />
tough, you can rely on your faith to forge ahead. </p>
<p align="left">&nbsp; </p>
<p align="left"><strong>With the economy, do you believe it’s still a good time to<br />
start a business? Why?</strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> – I think<br />
it&#8217;s a better time than ever. The internet is so much more widely used than it<br />
was even nine years ago when I began my website. If people do their research and<br />
find a company that fits them as well as their budget this can be a great time<br />
to break into the work-at-home field.</p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong> –<br />
Absolutely. In fact, I think there’s never been a better time. You might have to<br />
work a little harder, but it absolutely can be done. Plus, there are so many<br />
businesses who need us more than ever because of the economy. For example, with<br />
virtual assistants because businesses are downsizing they are seeking the help<br />
of a VA to help on an as needed basis. </p>
<p align="left">&nbsp; </p>
<p align="left"><strong>Your book is written from a Christian perspective? Tell us<br />
a little about that and how you feel that makes it so unique? </strong></p>
<p align="left"><strong><font color="#00cc33">Jill Hart</font></strong> – My faith<br />
is central to who I am and therefore central to my business. I began Christian<br />
Work at Home Moms because I wanted women to have a safe place where they could<br />
discuss not only business things, but also talk about an area that doesn&#8217;t get<br />
talked about a lot in business circles &#8211; how our faith affects our businesses.<br />
The book is written in a way that doesn&#8217;t hit anyone over the head with our<br />
faith, but it&#8217;s true to who we are and talks about things from the vantage point<br />
that we see life &#8211; through the lens of our faith.</p>
<p align="left"><strong><font color="#ff6633">Diana Ennen</font></strong> – There<br />
are so many books out there today on starting a business. However, few have the<br />
Christian mom in mind. We provide a lot of scriptures and examples of how you<br />
can use your faith to help you. Our hope is that not only will your business<br />
thrive, but it might just give a little boost to your faith as well. </p>
<p align="center"><font size="2"><strong><br />Learn more about the book at <a title="http://www.nph.com/nphweb/html/bhol/itempage.jsp?itemId=9780834124660&amp;catalogId=BHOL&amp;catSecCd=CHLCR&amp;subCatSecCd=GEN&amp;subSubCatSecCd=NA&amp;lid=dsc" href="http://www.nph.com/nphweb/html/bhol/itempage.jsp?itemId=9780834124660&amp;catalogId=BHOL&amp;catSecCd=CHLCR&amp;subCatSecCd=GEN&amp;subSubCatSecCd=NA&amp;lid=dsc">Beacon<br />
Hill Press</a> or <a title="http://soyouwanttobeawahm.com/" href="http://soyouwanttobeawahm.com/">SoYouWantToBeAWAHM.com</a>.</strong></font></p>
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<p><a title="PR PRO SHOP with Pam Perry " mce_href="http://www.e-junkie.com/pamperry" href="http://www.e-junkie.com/pamperry"><b>www.e-junkie.com/pamperry</b></a></p>
<p>and see <a title="Pam's blog" mce_href="http://www.ardyssintl.blogspot.com" href="http://www.ardyssintl.blogspot.com">www.ardyssintl.blogspot.com </a></p>
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		<title>8 Points Online Marketing Plan for Authors</title>
		<link>http://www.ministrymarketingsolutions.com/blog/8-points-online-marketing-plan-for-authors/</link>
		<comments>http://www.ministrymarketingsolutions.com/blog/8-points-online-marketing-plan-for-authors/#comments</comments>
		<pubDate>Sat, 29 Aug 2009 05:02:34 +0000</pubDate>
		<dc:creator>Pam Perry</dc:creator>
				<category><![CDATA[Article Marketing for Authors]]></category>
		<category><![CDATA[Blog Tours]]></category>
		<category><![CDATA[Book Marketing Plans]]></category>
		<category><![CDATA[Internet Technology]]></category>
		<category><![CDATA[Networking for Authors]]></category>
		<category><![CDATA[New Media Marketing]]></category>
		<category><![CDATA[Online Strategies for Authors]]></category>
		<category><![CDATA[Online Tools]]></category>
		<category><![CDATA[PR Tips for Authors and Minsters]]></category>
		<category><![CDATA[PR coaching, training podcasts]]></category>
		<category><![CDATA[Publishing Tips]]></category>
		<category><![CDATA[Social Media Marketing for Authors]]></category>
		<category><![CDATA[Writing and Editing]]></category>

		<guid isPermaLink="false">http://www.ministrymarketingsolutions.com/blog/?p=152</guid>
		<description><![CDATA[This is from my PR friend and colleague, Dee Stewart. We were both participants in SORMAG&#8217;s online conference.  This is her &#8220;discussion&#8221; from the conference on the SORMAG blog. I want to talk to you about a specialized marketing form that has fast become the choice for publishing houses, online marketing. If you are an [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_153" class="wp-caption aligncenter" style="width: 284px"><a href="http://www.pamperrypr.com"><img class="size-full wp-image-153" title="black-lady-on-computer" src="http://www.ministrymarketingsolutions.com/blog/wp-content/uploads/2009/08/black-lady-on-computer.jpg" alt="book promotion with pam perry " width="274" height="606" /></a><p class="wp-caption-text">book promotion with pam perry </p></div>
<p><span class="files"><em>This is from my PR friend and colleague, Dee Stewart. We were both participants in SORMAG&#8217;s online conference.  This is her &#8220;discussion&#8221; from the conference on the SORMAG blog. </em><br />
</span></p>
<div class="entry">
<p><span style="font-size: 130%;"><strong></strong> I want to talk to you about a specialized marketing form that has fast become the choice for publishing houses, online marketing. </span></p>
<p><span style="font-size: 130%;">If you are an author with a contract, then you know most midlist authors and below are no longer receiving marketing support by way of product placement, instore events, book tours, and book promo items. </span></p>
<p><span style="font-size: 130%;">Instead publishing houses are devoting a bulk of the author’s designated marketing dollars to online campaigns. And since I’ve talked about book marketing plans all year, I decided to switch the game up. </span></p>
<p><span style="font-size: 130%;"><strong>I want to help you create an online marketing campaign that will help you meet and galvanize your ideal readers.</strong></span></p>
<p>Imagine as an author your day consists of writing great stories you know your readers will love, then meeting these readers to fellowship with you about your story and why they love them. Isn’t that a sweet dream? In life coaching terms we call that place- operating in your sweet spot.</p>
<p><span style="font-size: 130%;"><strong>Online Marketing—if you plan your efforts well—is the best tool to get you to that sweet spot faster than any other opportunity out there. It is why your publishing houses are using it, as well as the face that it is a more affordable alternative to traditional advertising.<br />
</strong><br />
Today’s session I will share basic online marketing planning tips, techniques and tricks to help you galvanize your readership. If you have further questions, you can leave a comment at the end of the post or email me at deegospelpr at gmail dot com.</span></p>
<p><span style="font-size: 130%;"><strong>Let’s begin by defining Online Marketing.<br />
</strong><br />
Marketing&#8211; is a practiced science, the ongoing process to identify, anticipate, supply and satisfy your ideal client. </span></p>
<p><span style="font-size: 130%;">Book Marketing is the ongoing processes to identify, anticipate, supply and satisfy your ideal clients( readers, your distributors, your publishing house, bookstores.)<br />
</span><br />
<span style="font-size: 130%;">Online Book Marketing: is the ongoing processes to identify, anticipate, supply and satisfy your ideal client by using online tools. It is an extension of your overall book marketing campaign.</span></p>
<p>Let me repeat: Online Book Marketing is an extension of your overall book marketing toolbox. Do not stop your other marketing efforts!</p>
<p>Now I will introduce you to seven basic online marketing tools and how to prepare a strategy to use them.</p>
<p><span style="font-size: 130%;"><strong>The 8 Point Online Marketing Toolbox<br />
</strong><br />
1. Email Marketing<br />
2. Blogging, including Podcasting, Vlogging &amp; Microblogging<br />
3. Social Media Design<br />
4. Forum Building<br />
5. Online Advertising<br />
6. Online PR<br />
7. Social Bookmarking</span></p>
<p>A more detailed look:</p>
<p><strong>Email Marketing:</strong> Email marketing is a public relations, customer relations management, direct mailing Trifecta (PR/CRM/DM.) You can participate in three marketing processes at once. What’s very good about email marketing is that your direct mailing efforts have a better return on investment(ROI) when you couple it with a client connection piece—consistent, compelling and strategic email placements to your ideal readers.</p>
<p><span style="font-size: 130%;"><strong>Blogging:</strong> Online Journaling (blogging) Many authors blog to share their writing life with their readers. Blogging can be used for various reasons:<br />
</span><br />
<span style="font-size: 130%;">· To serve as an online hub for your fanbase<br />
· To serve as your newsletter content builder<br />
· To promote your next event<br />
· To attract event planners and bookclubs<br />
· To serve as an online bookstore<br />
· To serve as an online press room<br />
· To attract agents and editors<br />
· To create another source of writing revenue<br />
· To host an online blogtour<br />
· To podcast your book<br />
· To videocast(vlog) your book</span></p>
<p>The key to blogging is commitment, consistence and content. Join me in September for 30 Days to Build a Better Book Blog at http://www.christianfiction.blogspot.com</p>
<p><strong>Social Media Design:</strong> Despite the contrary authors should have a strategy and design in place when you are online. This design consists of scheduling, tooling, and driving readers from event to event. Tools like brightkite, eventbrite, igoogle, ping.fm, and squidoo helps you create almost an online (ro)bot of you, whereby you are promoting yourself 24-7 streaming and responding to your ideal readers and clients in real time. The top social media building blocks for authors are:</p>
<p><span style="font-size: 130%;">· Twitter<br />
· Facebook<br />
· Amazon Author Pages<br />
· Eventbrite<br />
· BrightKite<br />
· Skype<br />
· FriendFeed<br />
· LiveStream<br />
· YouTube<br />
· BlogTalkRadio<br />
· TalkShoe<br />
· MySpace<br />
· GoodReads<br />
· LibraryThing<br />
· Flickr<br />
</span><br />
<span style="font-size: 130%;"><strong>Forum Building</strong>: Fan bases grow exponentially when they form a community. The Twilight Moms Club on Mommy Blogger is a huge community that talks about the series, meet regularly and host charity events. If you’re operating in your sweet spot your fans will come together and create a fun and exciting community for you as well. The best way to do that is through forum building. Couple your email campaign with a forum to continue conversations in and you have a winning combination. A great example of a blog that created a community with a forum is Faith*in*Fiction. Bethany House Editor David Long created the blog to start a conversation about compelling Christian novels. It is the catalyst for The Christian Fiction Blog Alliance, Relief Journal, First Wildcard Blog Tours, and over 150 Christian book review blogs. </span></p>
<p><span style="font-size: 130%;">The top forum building sites for authors are:</span></p>
<p><span style="font-size: 130%;">· Ning<br />
· Facebook Groups<br />
· Twitter Groups<br />
· GoodReads Groups<br />
· Utterli Groups<br />
· MySpace Book Groups<br />
· Shelfari Groups<br />
· YahooGroups<br />
· Blogger Fan Groups</span></p>
<p><strong>Online Advertising</strong> – paid for placement. Examples of book ads are (ads in print &amp; online publications, radio, internet or network television, blogs, etc.) Its goal is immediate promotional impact and short lived. It’s results can be measured via survey, tracking backlinks and sneeze page hits. It is the most expensive form of marketing. When you create your plan it is imperative to use online ads to promote your next event or next title, and most effective when creating and implementing book launch strategy. Where can you find online advertise placements?</p>
<p><span style="font-size: 130%;">· Online Mags like SORMAG<br />
· Blogs like Christian Fiction Blog </span><a href="http://www.christianfiction.blogspot.com/"><span style="font-size: 130%;">http://www.christianfiction.blogspot.com</span></a><br />
<span style="font-size: 130%;">· You can submit ads/drops to online radio shows like Media Candy </span><a href="http://www.blogtalkradio.com/mediacandy"><span style="font-size: 130%;">www.blogtalkradio.com/mediacandy</span></a><span style="font-size: 130%;"><br />
· Social Media Sites like Facebook Ads<br />
· Internet TV Shows like Faithful Folios on LiveStream<br />
· Eblast services like GoodGirlBookClub. Make sure to include in your plan to purchase eblast service from a local service, a genre specific service, a national magazine.<br />
· Link Ads in online newsletters like Dee’s Goody Mail<br />
· Book Trailers on DeeGospel on YouTube<br />
· Sponsoring online events like SORMAG Online Conference<br />
· Paying for a Blog Tour through Ty Moody Creations<br />
· Ad placements on Literary Sites like Booktour.com</span></p>
<p><strong>Online Public Relations &amp; CRM</strong> – the activity to create opportunities to build relationships with your readers gatekeepers and to promote your service, product and brand. It is not a guaranteed sale, cannot be measured short-term, but affects are longer and more lasting than advertising. Customer Relations Management (CRM) is tied to PR, because PR also handles crisis management and customer feedback and retention. Online PR &amp; CRM activities are:</p>
<p><span style="font-size: 130%;">Online Book Tours like CFBA<br />
Online Audio Interviews like From Cover to Cover Literary Talk Show<br />
Online Book club meetings using SKYPE or Mogalus<br />
Book review placements on Christian Fiction Blog or RAWSISTAZ<br />
Online mag interview opps like Victorious Living<br />
Radio opps like Ella Curry’s BAN<br />
Speaking opps like Nia Promotions’ Online Teleseminars<br />
Online Parties via Twitter and Facebook and BrightKite<br />
</span><br />
<span style="font-size: 130%;"><strong>Social BookMarking</strong>– social bookmarking is a referral activity for bloggers. Blog readers find a great service or read and the refer what they like through social bookmarking sites like:<br />
</span><br />
<span style="font-size: 130%;">· Dig<br />
· Mahalo<br />
· StumbledUpon<br />
· Delicious<br />
· Librarything<br />
· Facebook<br />
· BookTour</span></p>
<p>Become very familiar with this tool and implore your readers to do the same.</p>
<p><strong>Direct Selling</strong> – your website or blog is the lifeblood of your online presence. Moreover you can create a buyer’s page to navigate readers to direct selling. It is best practice to provide your local booksense tour, an online bookstore and an affiliate link with either Amazon, Borders or Faithpoint. To be able to watch the activity from your site setup a google analytics account and put the code inside or have your website designer place the code and provide monthly reports about your site’s activity. On that site make sure you have both audio and visual components of who you are and your book, preferably, you the author.</p>
<p>In short, let me share what these services should do for you. Online Marketing – is not the same as CRM, although social networking is a tool for both CRM, publicity, advertising, direct sales, and direct mailing. Online Marketing is using the 4ps of marketing process online.<br />
<span style="font-size: 130%;"><br />
Identify readers with online research using SMS, bookmarking, blogging, podcasting, polling.</span></p>
<p>Anticipating reader needs via polling, forum building, e-newsletter campaign strategy<br />
Supply readers by introducing your answer to their wants and needs by creating an effective product launch strategy using online hubs, blogs and supplying online snippets in audio, video and print forms via viral sms like Twitter, Facebook, MySpace, Viddler, YouTube, UStream, Skype, Utterz</p>
<p><span style="font-size: 130%;">Satisfy readers by enabling your book e-reader capable with ebooks and sony reader and Kindle Ready.</span></p>
<p><strong>Dee Stewart</strong> is a writing diva mother, <a href="http://www.deestewart.com/"><span style="font-size: 130%;">publicist</span></a><span style="font-size: 130%;">, inspirational book reviewer for </span><a href="http://romantictimes.com/"><span style="font-size: 130%;">Romantic Times Magazine</span></a><span style="font-size: 130%;">, Atlanta Satellite Bookseller for </span><a href="http://www.mochareaders.com/"><span style="font-size: 130%;">Mocha Readers </span></a><span style="font-size: 130%;">Bookstores, and owner of </span><a href="http://christianfiction.blogspot.com/"><span style="font-size: 130%;">Christian Fiction Blog</span></a><span style="font-size: 130%;">(www.christianfiction.blogspot.com) and The </span><a href="http://christianfiction.ning.com/"><span style="font-size: 130%;">Christian Fiction Network</span></a><span style="font-size: 130%;">(christianfiction.ning.com). Her writings have appeared in: </span><a href="http://spiritledwoman.com/"><span style="font-size: 130%;">Spirit Led Woman</span></a><span style="font-size: 130%;">, </span><a href="http://gospeltoday.com/"><span style="font-size: 130%;">Gospel Today</span></a><span style="font-size: 130%;">, </span><a href="http://goodgirlbookclubonline.com/"><span style="font-size: 130%;">Good Girl Book Club</span></a><span style="font-size: 130%;">, </span><a href="http://thedabblingmum.com/"><span style="font-size: 130%;">The Dabbling Mum</span></a><span style="font-size: 130%;">, </span><a href="http://atlantachristianfamily.com/"><span style="font-size: 130%;">Atlanta Christian Family</span></a><span style="font-size: 130%;">, </span><a href="http://www.mosaicmagazine.org/"><span style="font-size: 130%;">Mosaic Literary</span></a><span style="font-size: 130%;">, </span><a href="http://precioustimesmag.com/"><span style="font-size: 130%;">Precious Time</span></a><span style="font-size: 130%;">s, </span><a href="http://verticalfix.com/"><span style="font-size: 130%;">Vertical Fix</span></a><span style="font-size: 130%;"> just a few. She will be featured in SistahFaith Anthology(Simon &amp; Schuster, Feb. 2010.) Follow her on Twitter at @</span><a href="http://twitter.com/deegospel"><span style="font-size: 130%;">DeeGospel</span></a><span style="font-size: 130%;">. Or visit my site at </span><a href="http://www.deestewart.com/"><span style="font-size: 130%;">http://www.deestewart.com</span></a><span style="font-size: 130%;"> or on Facebook at </span><a href="http://www.facebook.com/dee.stewart"><span style="font-size: 130%;">www.facebook.com/dee.stewart</span></a></p>
<p><span style="font-size: 130%;">“This fall I will be hosting a six week Media Candy book marketing session for a very affordable rate. Let me know if you are interested in more details. Also in the fall my site </span><a href="http://www.deegospelpr.com/"><span style="font-size: 130%;">www.deegospelpr.com</span></a><span style="font-size: 130%;"> will become a membership site, whereby you can download free reports, ebooks, tip sheets, bookclub contact info, participate in some of my free teleseminars, podcasts receive discounts for group coaching and marketing products, literary agents accepting submissions, book festival panel speaking opps, an invitation to apply to become a speaker’s bureau member, and much more more for a low fee of $25 a month.</span></p>
<p><span style="font-size: 130%;">Also see: <a href="http://www.e-junkie.com/pamperry">www.e-junkie.com/pamperry </a>for FREE Ebook &amp; PR materials (cds, books, etc)<br />
</span></div>
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		<title>Postcards and Bookmarks as Marketing Pieces</title>
		<link>http://www.ministrymarketingsolutions.com/blog/postcards-and-bookmarks-as-marketing-pieces/</link>
		<comments>http://www.ministrymarketingsolutions.com/blog/postcards-and-bookmarks-as-marketing-pieces/#comments</comments>
		<pubDate>Thu, 20 Aug 2009 19:37:09 +0000</pubDate>
		<dc:creator>Pam Perry</dc:creator>
				<category><![CDATA[Book Marketing Plans]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[New Media Marketing]]></category>
		<category><![CDATA[Platform Building]]></category>
		<category><![CDATA[Writing and Editing]]></category>
		<category><![CDATA[Promotion materials]]></category>

		<guid isPermaLink="false">http://www.ministrymarketingsolutions.com/blog/?p=149</guid>
		<description><![CDATA[Marketing Promotion materials. Postcards, bookmarks and handbills. ]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.wordle.net/"><img id="BLOGGER_PHOTO_ID_5346885776465287874" style="margin: 0px 10px 10px 0px; float: left; width: 320px; height: 204px;" src="http://3.bp.blogspot.com/_he7G2vru3zE/SjP0SODNWsI/AAAAAAAACjw/3Tsna0ASSu8/s320/onlinebookmarketing.JPG" border="0" alt="" /></a></p>
<p><em>I was a guest on Yvonne Perry&#8217;s podcast, and I just love her blog. She is a great PR colleague and resource. </em></p>
<p><em>Here she writes about marketing promo pieces! Yaay! </em></p>
<p>&#8212;&#8212;&#8212;&#8212;</p>
<p>Postcards and bookmarks are a handy tool for giving people information about your book using as few words as possible. They may be used as handouts at speaking engagements and book signings, or as giveaways with the purchase of your book. You can include one in the correspondence you have with clients, friends, or co-workers. I have even enclosed them with my bill payment. After all, someone has to open the envelope to log in your payment, which means a connection with a potential reader.</p>
<p>As a marketing piece for a book, the postcard or bookmark should have these items:<br />
<strong><br />
· Your book cover photo<br />
· Book title<br />
· Author’s name<br />
· Very brief book synopsis<br />
· URL to purchase</strong></p>
<p>If you have enough space in the layout, you can add an endorsement from a celebrity (if you were fortunate enough to garner such an endorsement), or someone who is well-known as an expert in the topic of your book. If you don’t have an endorsement that carries clout, pull something from your best book review and use it as an excerpt. Be sure to give credit to the person who gave you the endorsement or wrote your book review.</p>
<p>Once you’ve got an idea of what you want to include on the bookmark or postcard, you’ll need to find someone to design and print them for you. If you design them yourself, you can take them to Kinko’s or your local printer. Call first to get their upload specifications. Some will accept an MS Word document, but others prefer a PDF and will charge an extra fee to open a Word document.</p>
<p>There are plenty of companies online that can design and print the cards at an affordable price. I’ve made a list of places to get the bookmarks or postcards printed. This came from a social networking site where several folks chimed in.</p>
<p>One person was very pleased with the results when they used <a href="http://www.48hourprint.com/">http://www.48hourprint.com/</a> and stated that she found their prices to be the most reasonable; they shipped quickly and the quality was very good.</p>
<p><a href="http://www.earthlycharms.com/">http://www.earthlycharms.com/</a> has author-related items. They also have stickers that read Autographed Copy, Local Author, or Award Winning Author.</p>
<p>I’ve personally used <a href="http://www.vistaprint.com/">http://www.vistaprint.com/</a> for business cards, postcards, tee-shirts, and check printing. Use their designs or upload your logo to create your own design. This company offers several other promotional items free with purchase. I’ve been pleased with the quality of their products and their customer service.</p>
<p>PS Print <a href="http://www.psprint.com/">http://www.psprint.com/</a> has several promotional items as well as postcards. Even though I haven’t used this company, others in my network report they have quality service and reasonable pricing. A bulk of 500 color 4” x 6” postcard run about $0.08. This company also provides mailing services.</p>
<p><a href="http://www.gotprint.com/">http://www.gotprint.com/</a> for full color, high gloss products such as bookmarks, postcards, business cards, and brochures. Their work is outstanding and the shipping price is low.</p>
<p><em>Yvonne Perry, is the owner of Writers in the Sky Creative Writing Services—a team of highly qualified writers and editors with many years of experience in writing for articles, books, ad copy, media releases, PR kits, Web text, biographical sketches, and newsletters. Editing, proofreading, book review, and book evaluation services offered individually and as packages. Find us online at </em><a rel="nofollow" href="http://www.writersinthesky.com/" target="_blank"><em>http://www.writersinthesky.com</em></a><br />
<em><br />
Follow WITS on Twitter: </em><a rel="nofollow" href="http://twitter.com/writersinthesky" target="_blank"><em>http://twitter.com/writersinthesky</em></a></p>
<p><em>Get more FREE info at <a href="http://www.e-junkie.com/pamperry">www.e-junkie.com/pamperry </a><br />
</em></p>
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		<title>5 Different Kinds of Articles You Can Write to Promote Your Book</title>
		<link>http://www.ministrymarketingsolutions.com/blog/5-different-kinds-of-articles-you-can-write-to-promote-your-book/</link>
		<comments>http://www.ministrymarketingsolutions.com/blog/5-different-kinds-of-articles-you-can-write-to-promote-your-book/#comments</comments>
		<pubDate>Fri, 22 May 2009 02:38:26 +0000</pubDate>
		<dc:creator>Pam Perry</dc:creator>
				<category><![CDATA[Article Marketing for Authors]]></category>
		<category><![CDATA[PR Tips for Authors and Minsters]]></category>
		<category><![CDATA[Platform Building]]></category>
		<category><![CDATA[Writing and Editing]]></category>
		<category><![CDATA[Christian Book Author]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[self-publishing]]></category>

		<guid isPermaLink="false">http://www.ministrymarketingsolutions.com/blog/?p=77</guid>
		<description><![CDATA[Writing articles to promote your book can be a super way to let readers know about your area of expertise and encourage them to learn more by purchasing your book. Here are 5 different kinds of articles you can write that will make it easy for you to put together a portfolio of articles to [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Writing articles to promote your book can be a super way to let readers know<br />
about your area of expertise and encourage them to learn more by purchasing your<br />
book. </strong></p>
<div class="wp-caption alignleft" style="width: 206px"><a href="http://www.e-junkie.com/pamperry"><img title="Write articles to promote your book" src="http://www.gahtan.com/alan/images/bs00971_.gif" alt="Write articles to promote your book" width="196" height="194" /></a><p class="wp-caption-text">Write articles to promote your book</p></div>
<p>Here are 5 different kinds of articles you can write that will make it easy for you to put together a portfolio of articles to promote your book.</p>
<p><strong>1. How To articles</strong> are always fun and highly informational. They get right to the point and the reader is sure to take something away that they can use<br />
immediately.</p>
<p><strong>2. Opinion or “op-ed”</strong> is an article that is sure to get a response. This article is<br />
used to write a convincing and persuasive article that is opposite the popular<br />
viewpoints on the subject matter.</p>
<p><strong>3. Reflection articles</strong> are interesting because the writer is able to pour out the feelings and emotions from a particular experience in a free way.</p>
<p><strong></strong></p>
<p><strong>4. Case Study articles</strong> present a problem and then lay out how it was solved by a certain person or group.</p>
<p><strong>5. Compilation articles</strong> are basically the opinions or questions and answers of<br />
multiple sources compiled into one article to present a message.<br />
Take the time to decide which article type is best for you and enjoy the<br />
benefits of using articles to promote your book.</p>
<p><strong>See all my articles at <a href="http://ezinearticles.com/?expert=Pam_Perry">Ezine Articles</a></strong> on book marketing and publicity.</p>
<p><strong>See <a href="http://www.e-junkie.com/pamperry">The PR Pro Coach Shop</a> for digital products and shoot me </strong></p>
<p><strong>an email if you have questions.<br />
</strong></p>
]]></content:encoded>
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		<title>Top 10 Facts about an Ebook</title>
		<link>http://www.ministrymarketingsolutions.com/blog/top-10-facts-about-an-ebook/</link>
		<comments>http://www.ministrymarketingsolutions.com/blog/top-10-facts-about-an-ebook/#comments</comments>
		<pubDate>Fri, 15 May 2009 05:17:09 +0000</pubDate>
		<dc:creator>Pam Perry</dc:creator>
				<category><![CDATA[Ebooks and Information Products]]></category>
		<category><![CDATA[Online Tools]]></category>
		<category><![CDATA[PR Tips for Authors and Minsters]]></category>
		<category><![CDATA[Publishing Tips]]></category>
		<category><![CDATA[Writing and Editing]]></category>

		<guid isPermaLink="false">http://www.ministrymarketingsolutions.com/blog/?p=67</guid>
		<description><![CDATA[E-Books are digital files that contain all of the same information as a traditional book. You do not have to publish a traditional book to have an E-Book. E-Books are most commonly in PDF form. They are usually between 4 &#8211; 200+ pages. They are delivered to the reader by email or they can be [...]]]></description>
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<div id="attachment_68" class="wp-caption alignnone" style="width: 160px"><a href="http://www.e-junkie.com/pamperry"><img class="size-thumbnail wp-image-68" title="Ebooks on laptop" src="http://www.ministrymarketingsolutions.com/blog/wp-content/uploads/2009/05/glamour-on-laptop-150x140.jpg" alt="Create Ebook from your laptop" width="150" height="140" /></a><p class="wp-caption-text">Create an Ebook from your laptop - EASY!</p></div>
<ol>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">E-Books<span style="letter-spacing: 4.65pt;"> </span>are<span style="letter-spacing: 4.65pt;"> </span>digital<span style="letter-spacing: 4.65pt;"> </span>files<span style="letter-spacing: 4.65pt;"> </span>that<span style="letter-spacing: 4.65pt;"> </span>contain<span style="letter-spacing: 4.65pt;"> </span>all<span style="letter-spacing: 4.65pt;"> </span>of<span style="letter-spacing: 4.65pt;"> </span>the<span style="letter-spacing: 4.65pt;"> </span>same<span style="letter-spacing: 4.65pt;"> </span>information<span style="letter-spacing: 4.65pt;"> </span>as<span style="letter-spacing: 4.65pt;"> </span>a tr<span style="letter-spacing: -0.05pt;">a</span>dition<span style="letter-spacing: -0.05pt;">a</span>l book. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">Y<span style="letter-spacing: 0.05pt;">o</span>u do not have to publish a traditional book to have an E-Book. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">E-Boo<span style="letter-spacing: 0.05pt;">k</span>s are most commonly in PDF form. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black; letter-spacing: -0.05pt;">T</span><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">hey are usually between 4 &#8211; 200+ pages. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black; letter-spacing: -0.05pt;">T</span><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">hey<span style="letter-spacing: 3.25pt;"> </span>are<span style="letter-spacing: 3.25pt;"> </span>delivered<span style="letter-spacing: 3.25pt;"> </span>to<span style="letter-spacing: 3.25pt;"> </span>the<span style="letter-spacing: 3.25pt;"> </span>reader<span style="letter-spacing: 3.25pt;"> </span>by<span style="letter-spacing: 3.25pt;"> </span>email<span style="letter-spacing: 3.25pt;"> </span>or<span style="letter-spacing: 3.25pt;"> </span>they<span style="letter-spacing: 3.25pt;"> </span>can<span style="letter-spacing: 3.25pt;"> </span>be<span style="letter-spacing: 3.25pt;"> </span>viewed<span style="letter-spacing: 3.25pt;"> </span>at<span style="letter-spacing: 3.25pt;"> </span>your website. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">Reade<span style="letter-spacing: -0.05pt;">r</span>s can print out the book or read it on their computer. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black; letter-spacing: -0.05pt;">T</span><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">here are no printing or warehouse expenses. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black; letter-spacing: -0.05pt;">T</span><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">hey can be written and delivered quickly to the audience. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">C<span style="letter-spacing: -0.05pt;">h</span>anges and updates can rapidly be made. </span></li>
<li><span style="font-family: &quot;Bookman Old Style&quot;; color: black; letter-spacing: -0.05pt;">T</span><span style="font-family: &quot;Bookman Old Style&quot;; color: black;">hey are marketed through a variety of online and offline techniques.<br />
</span></li>
</ol>
<p>Wondering if you should do one?  Yes! It&#8217;s a great way to &#8220;test&#8221; your market without a lot of expense.  Better than printing 500 or more copies and beg people to buy them, right?  Put the Ebook online and ask for feedback.</p>
<p><strong>For more details and publishing wisdom go to</strong>: <a href="http://www.e-junkie.com/pamperry">www.e-junkie.com/pamperry</a></p>
<p style="text-align: center;"><strong>Want to Learn more?  Next PR Boot Camp <a href="http://www.prbootcamponline.eventbrite.com">www.prbootcamponline.eventbrite.com</a> </strong></p>
<p style="text-align: center;"><strong>(PR Coaching)</strong></p>
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		<title>Self-Publishing is NOT a bad thing. 12 Authors Who Originally Self-Published</title>
		<link>http://www.ministrymarketingsolutions.com/blog/self-publishing-is-not-a-bad-thing-12-authors-who-originally-self-published/</link>
		<comments>http://www.ministrymarketingsolutions.com/blog/self-publishing-is-not-a-bad-thing-12-authors-who-originally-self-published/#comments</comments>
		<pubDate>Wed, 13 May 2009 18:52:44 +0000</pubDate>
		<dc:creator>Pam Perry</dc:creator>
				<category><![CDATA[Publishing Tips]]></category>
		<category><![CDATA[Writing and Editing]]></category>
		<category><![CDATA[Christian Book Author]]></category>
		<category><![CDATA[Pam Perry]]></category>
		<category><![CDATA[PR Guru]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[self-publishing]]></category>

		<guid isPermaLink="false">http://www.ministrymarketingsolutions.com/blog/?p=63</guid>
		<description><![CDATA[These famous best-selling authors self published for the same reasons that you should consider choosing as an option to achieving your publishing dream. Lack of money and resources, wanting creative control, wanting to get published faster and being rejected multiple times by publishing houses are all normal reasons to self publish.  And that&#8217;s not a [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-62" title="td-jakes-and-pam-perry-2000" src="http://www.ministrymarketingsolutions.com/blog/wp-content/uploads/2009/05/td-jakes-and-pam-perry-2000.jpg" alt="td-jakes-and-pam-perry-2000" width="453" height="296" /><br />
These famous best-selling authors self published for the same reasons that you<br />
should consider choosing as an option to achieving your publishing dream.</p>
<p>Lack of money and resources, wanting creative control, wanting to get published<br />
faster and being rejected multiple times by publishing houses are all normal<br />
reasons to self publish.  And that&#8217;s not a BAD thing to do!</p>
<p>It is obvious by this list that self publishing can be a wonderful way to get your foot<br />
in the door leading to a successful writing career that can change lives for years to come!</p>
<p><strong>Here are 12 authors who did it&#8230;recognize any of these authors?</strong></p>
<p>1. TD Jakes <em>(pictured above)</em><br />
2. Ken Blanchard<br />
3. Benjamin Franklin<br />
4. Earnest Hemingway<br />
5. Spencer Johnson<br />
6. Stephen King<br />
7. Edgar Allen Poe<br />
8. William Strunk<br />
9. Henry David Thoreau<br />
10 Mark Twain<br />
11 Walt Whitman<br />
12 Omar Tyree</p>
<p>Resources:  See <a href="http://www.e-junkie.com/pamperry">www.e-junkie.com/pamperry</a> for <strong>Publishing &amp; Promotion seminar</strong></p>
<p><strong> by Pam Perry &amp; Omar Tyree<br />
</strong></p>
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